The mission of the Georgia Travel Association (GATA) is to elevate the profile and emphasize the importance of tourism and hospitality as major economic contributors to the state of Georgia.
WHY WAS GATA CREATED?
Hospitality is big business in Georgia. The tourism industry had a $60.8 billion impact in Georgia in 2015 and supports more than 450,000 jobs across the state (US Travel, 2015).
WHAT DOES GATA DO?
Collaborative advocacy, technical expertise, research, and consensus building enable GATA to help strengthen the tourism industry across Georgia.
HOW DOES GATA ACCOMPLISH ITS MISSION?
GATA works with local Convention and Visitors Bureaus, attractions, hotels, restaurants, transportation businesses, and others to ensure that industry stakeholders better understand the profound economic impact hospitality has in terms of jobs and revenue in Georgia.
Increased tourism marketing funds for the Georgia Department of Economic Development.
Support effective legislation that advances the industry and oppose legislation that discriminates, appears to discriminate, or harms tourism in Georgia.
Elevate the public image of tourism as a leading industry in Georgia.
HOW CAN I HELP?
Consider joining GATA. Your support allows GATA to continue its work advocating for the tourism industry across the state.
Call your legislator and make sure they know how important the hospitality industry is in Georgia.
Go be a tourist in your own state.